BMC (Bachelor in Mass Communication)

Bachelor of Mass Communication is a three-year full-time undergraduate degree programme specializing in advertising, media and strategic communication, and public relations. Different tools are used to transfer information such as Telephone, Radio, Television, Internet, Newspaper, etc.

Mass communication research includes media institutions and processes such as diffusion of information, and media effects such as persuasion or manipulation of public opinion. The duration of the course is three years and it is a career originating in nature. Compared to the ancient methods of journalism, these topics are fairly modern and require newer and updated skillsets, which can be gained through graduating from a BMC course.

BMC (Bachelor in Mass Communication) Highlights

Eligibility Criteria for BMC (Bachelor in Mass Communication)

1. The Candidate Should have passed 10 + 2 any stream from a recognized board shall be eligible for the course.

2. Applicants must achieve at least 50% to 60% of the points in the relevant proficiency tests.

3. Eligibility conditions for candidates from SC/ST/OBC/PwD categories will be 45% marks in the qualifying examinations.

4. Applicants must not be younger than 17 at the time of application.

Admission Process 

1. Colleges publish admission notices on their website from June when most Indian universities would have finished degree exams.

2. Candidate to apply for each college, as each college considers each mark the cut-off mark.

3. Some private colleges and deemed universities perform their counselling process by conducting their university-level entrance exams.

4. Some colleges require a minimum of 50% aggregate in the qualifying examination.

5. Candidates who qualify for the test are called for an interview before the final seat allotment.

6. Documents like mark sheets, photographs, signatures and transfer certificates must be scanned and uploaded online to the portal.

7. All documents must be in a specific format and size only to be accepted.

8. Various Entrance Exams such as CUCET, PAT, State University, Central University etc are conducted to enrol students for courses. 

Career after BMC (Bachelor in Mass Communication)

Various job opportunities are available in various fields for BMC graduates. Journalist, Publisher, the Freelance reporter are a few examples of jobs offered for Bachelor of Mass Communication graduates. Candidates after completing B.M.C. can choose to pursue a career in journalism as a journalist. At the same time, they can do freelancing and one can also take up this career as part-time employment along with any other field of work.

Major responsibilities of a journalist include finding news via research and interviews, reporting it, documenting it, and presenting it in an honest and ethical way via any mass medium. Graduates who are interested can start up their own media company, publishing house, Advertisement company, etc. Some of the jobs mass communication graduates can start a career after completion of the course.

BMC (Bachelor in Mass Communication) course syllabus